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Branding OLTV


Client OL | Olympique Lyonnais

Catégorie(s) Motion

Année 2019

We designed the new visual identity of OLTV ! ⚽️🎈
Our team worked on creative ideas and concepts, the design of all the credits, titles and jingles, as well as the graphic design of the channel.
The new identity of OLTV focuses on the emotions and the passion felt by the audience. The viewer is closer to team, the stadium and the fans thanks to a realistic and dynamic image processing.

The artistic direction relied on 3 key concepts to build this new identity :
IMMERSION | UNITY| PASSION

Artistic director / Director : Alexandre Frantelle
Design/ Graphic design/ Animation : Damien Jonquet; Terry Maire

More informations here https://www.ol.fr/fr-fr/contenus/articles/2019/09/13/oltv-fait-peau-neuve